Cookie and Privacy Policy

Cookie Policy

We use Cookies and similar tracking technologies to track the activity on Our Service and store certain information. A Cookie is a small file placed on Your Device. You can instruct Your browser to refuse all Cookies or to indicate when a Cookie is being sent. However, if You do not accept Cookies, You may not be able to use some parts of Our Service.

You can manage or disable cookies that are not strictly necessary at any time by adjusting your browser settings. While browsers vary, the following links may be helpful:

Cookies We Use

We currently use the following analytics cookies, administered by Google, to help us understand how visitors use our Website. These cookies are only set with your consent.

  • _ga — Persistent cookie, duration 2 years. Used by Google Analytics to distinguish users and track sessions across pages.
  • _ga_XXXXXXXXXX — Persistent cookie, duration 2 years. Used by Google Analytics to persist session state and measure user interactions on the Website.

No marketing or personalization cookies are used on this Website.

Cookie and Privacy Policy

This Cookie and Privacy Policy describes our policies and procedures on the collection, use and disclosure of Your information when You use the Service and tells You about Your privacy rights and how the law protects You.

IMPORTANT NOTE: Our Services are hosted and operated in the U.S. If You are accessing our Website from a location outside of the U.S., Your connection will be through and to servers located in the U.S. and the information You provide will be processed and securely maintained in Our web servers and internal systems located within the U.S. The data protection and privacy laws of the U.S. may not be as comprehensive as those in your country. Your information may be available to government authorities under lawful orders and laws applicable in the U.S.

Interpretation

The words of which the initial letter is capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or in plural.

Definitions

For the purposes of this privacy policy:

  • Company (referred to as "We", "Us" or "Our") refers to Yume Inc.
  • Cookies as defined in our Cookie Policy above.
  • Device means any device that can access the service such as a computer, a cell phone or a digital tablet.
  • Personal Data is any information that relates to an identified or identifiable individual as defined by applicable law.
  • Service refers to the Website.
  • Service Provider means any third-party company or individual employed by the Company to facilitate the service or assist in analyzing how the service is used.
  • Usage Data refers to data collected automatically, either generated by the use of the service or from the service infrastructure itself.
  • Website refers to Yume, accessible from https://www.sweetyume.com
  • You means the individual accessing or using the service.

Personal Data We Collect

While using Our Service, we may ask You to provide Us with certain personally identifiable information that could be used to contact or identify You. We may currently process the following:

  • Email address
  • First name and last name
  • Phone number
  • Usage Data

Usage Data

Usage Data is collected automatically when using the Service. It may include information such as Your Device's IP address, browser type, browser version, the pages of Our Service that You visit, the time and date of Your visit, the time spent on those pages, and unique Device identifiers.

Purposes of Processing Your Personal Data

The Company may process Your Personal Data for the following purposes:

  • To provide and maintain Our service, including to monitor the usage of Our service.
  • To contact You regarding updates or informative communications related to the Website.
  • To manage Your requests submitted to Us via the Website.
  • For other purposes such as data analysis, identifying usage trends, and to evaluate and improve Our Service and Your experience.

Sharing Your Personal Data

We may share Your Personal Data in the following situations:

  • With Service Providers to monitor and analyze the use of Our Service.
  • For business transfers in connection with any merger, sale, or acquisition of all or a portion of Our business.
  • With Your consent for any other purpose.

Retention of Your Personal Data

The Company will retain Your Personal Data only for as long as is necessary for the purposes set out in this policy. We will retain and use Your Personal Data to the extent necessary to comply with Our legal obligations, resolve disputes, and enforce Our legal agreements and policies.

Security of Your Personal Data

The security of Your Personal Data is important to Us. While We strive to use commercially acceptable means to protect Your Personal Data, no method of transmission over the Internet or method of electronic storage is 100% secure and We cannot guarantee its absolute security.

Children's Privacy

Our Service does not address anyone under the age of 13. We do not knowingly collect personally identifiable information from anyone under the age of 13. If You are a parent or guardian and You are aware that your child has provided Us with Personal Data, please contact Us.

Data Protection Rights for European Data Subjects

We voluntarily grant the following data protection rights to data subjects in the EU, Switzerland, and/or the U.K. to the extent provided by applicable law:

  • Right to be informed about the collection and use of their personal data.
  • Right to access and request copies of their personal data.
  • Right to rectification of inaccurate or outdated personal information.
  • Right to erasure of their personal data, subject to applicable exemptions.
  • Right to data portability in a machine-readable format.
  • Right to restrict processing of their personal data.
  • Right to withdraw consent previously given to process their personal data.
  • Right to object to the processing of their personal data.

Links to Other Websites

Our Service may contain links to other websites not operated by Us. We strongly advise You to review the privacy policy of every site You visit. We have no control over and assume no responsibility for the content or privacy practices of any third party sites.

Changes to This Policy

We may update Our Cookie and Privacy Policy from time to time. We will notify You of any changes by posting the new policy on this page and updating the effective date. You are advised to review this policy periodically for any changes.

Any Questions?

If you have any questions about this Cookie and Privacy Policy, please get in touch with us.